Alongside product design work for Cube Lighting Limited, I spent time working alongside their marketing team to provide high quality product renders for sharing on social media. Rendering was completed in Keyshot 7 with models exported from Solidworks, using a self-built materials library to accurately match finishes provided on finished products.
Here's a selection of images, more can be found on Cube Lighting Limited's Instagram showing additional text compositing by the marketing team...
Diode 18 floor light with wiring, showing view into the light
Diode 18 floor light othogonal shot
Diode 20 & 20 Marker 1b, showing views into the lights
Diode 20 Marker 4 floor light orthogonal shot
Flip-QC Downlight components
Flip-QC orthogonal shot
Installation process for Cube's Flip-QC Downlight
Fluxline LP orthogonal shot, showing dispersion effect of lensing around the LEDs
Reflector options for Fluxline Low Profile strips
During mid 2017 Cube Lighting began the design process for a new brochure centred on the Downlights range, as well as updating product datasheets to a more modern & flexible format.
With free reign to experiment with new datasheet layouts, I worked on building a flexible format that would allow representation of a large range of products. Several elements would have to be added and removed, with additional in-situ views, data tables, othogonal drawings being required.
The below format was arrived at after physical collaging and InDesign mock-ups, shown is a Diode 20 marker 4 in-ground light and modular V20-50 light engine for Downlights.
Mirrored versions provide a format that can accommodate Cube's larger ranges of products, with more drawings and technical details
Following datasheet work, I used the new format has to update the entirety of Cube's datasheet selection in their three main product categories: Architectural, Downlights and Strip lights (Fluxline). The layout was then also used as the prototype for the new Downlights Catalogue (downloadable here).
